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aFe POWER Partners With Pirelli World Challenge Racing Series For 2018


CORONA, CA Feb. 5th, 2018 –aFe POWER, the leading manufacturer of high performance aftermarket automotive products is proud to announce that it has renewed its series partnership with the Pirelli World Challenge (PWC) for the 2018, 10-weekend road racing campaign. aFe POWER has been the official Intake and Air Filter partner with PWC in recent years and continues its popular alliance with North America’s leading GT Production-based motorsports series. 


This year, aFe POWER has worked closely with the Pirelli World Challenge to develop fan-related promotional programs and event offers through the 2018 PWC series with ticket giveaways, racing fan videos and PWC driver events. Follow us through our social media outlets; Twitter (@afepower), Instagram (@afepower) and Facebook (@afepower) for more info on 2018 PWC fan activities. 


“We enjoyed our company’s relationship with the Pirelli World Challenge in 2016 and 2017,” said Mike Santa Cruz, Marketing Manager for advanced FLOW engineering (aFe POWER). “We have planned a number of different promotions this year at the PWC events including, sign-ups to get aFe POWER goodie bags and created a dedicated landing page with exclusive offers and ticket package give-a-ways to PWC fans.


“We are very pleased with the return of advanced FLOW engineering (aFe POWER) as an official sponsor,” said Greg Gill, president and CEO of WC Vision, producers of the Pirelli World Challenge. “aFe POWER has a tremendous reputation in the automobile and truck aftermarket segment and has proven to be a leader with its superb products. It’s fun to have a company participate in a variety of race weekend promotions with PWC.”


The Pirelli World Challenge enters its 29th consecutive season competing on many of North America’s most prestigious road circuits beginning on March 9-11 in the streets of St. Petersburg. Seven separate classes from the likes of GT3 sports cars such as Porsche, Ferrari, Mercedes, Corvette, Audi and Aston Martin as well as the new and exciting TCR division with cars like Audi, Hyundai, Honda, Volkswagen and Alfa Romeo.


About aFe POWER: advanced FLOW engineering (aFe POWER) is a premium designer and manufacturer of automotive performance upgrade systems and components. Founded in 1999 aFe POWER is headquartered in Corona, CA., with facilities in Riverside and Ontario CA. and Indianapolis, IN., totaling over 200,000 square feet for engineering, manufacturing, Research & Development and warehouse distribution. The aFe product line includes over 4,500 applications, which are designed, developed and manufactured in-house. Current product lines include; cold air intake systems, high performance direct fit and racing air filters, exhaust systems, intercoolers, turbochargers, programmers, diesel fuel systems, throttle body spacers, suspension and more. aFe is passionate about providing the most compelling, innovative, and highest performing products that are designed, built and tested in the USA. 

aFe POWER PWC Header
Lexington, OH - Jul 28, 2017:  The Pirelli World Challenge racers take to the track on Pirelli tires during the Pirelli World Challenge at Mid-Ohio Sportscar Course presented by Honda Racing/HPD at the Mid-Ohio Sports Car Course in Lexington, OH.
Tooele, UT - Aug 10, 2017:  The Pirelli World Challenge racers take to the track on Pirelli tires during the PIRELLI WORLD CHALLENGE PRESENTED BY SECURITY NATIONAL MORTGAGE at the Utah Motorsports Campus  in Tooele, UT.
Lakeville, CT - May 27, 2017:  The Pirelli World Challenge racers take to the track on Pirelli tires during the PIRELLI WORLD CHALLENGE GRAND PRIX OF LIME ROCK PARK at the Lime Rock Park in Lakeville, CT.


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